Data Nugget On App Usage From Jacobs Media Techsurvey 2019, At Worldwide Radio Summit 2019

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Come Be The Sponge, Soak Up The Knowledge

JACOBS MEDIA's TECHSURVEY 2019 will have its debut at the upcoming WORLDWIDE RADIO SUMMIT 2019 at 11a THURSDAY, MARCH 28.  It consists of more than 50,000 respondents, representing well more than 500 radio stations across NORTH AMERICA.

The surveys were completed in JANUARY and FEBRUARY.  THE JACOBS MEDIA team has been busily compiling the data and searching for new insights.

Since 2005, TECHSURVEYS have addressed mobile device issues, from smartphones to tablets to apps.

Here's a sneak peek at one of the key data points about mobile from the study:

A third of mobile device owners are heavy app users, regularly using 10 or more apps weekly.

JACOBS MEDIA Pres. FRED JACOBS, who will present this year’s TECHSURVEY at WWRS 2019, commented, “Many mobile device owners tell us they’re very ‘into’ apps. In fact, more than one-third say they use 10 or more apps on a regular basis each week.”

TECHSURVEY 2019 focuses on new media, gadgetry, and platforms, with deep dives this year into smart speakers and podcasting. It also uncovers consumer habits and trends – like holiday shopping, news burnout, satellite radio listening, and even perceptions about so-called “fake news.”

JACOBS concluded, “TECHSURVEY 2019 results provide great insights about podcasting, including an expanded section that better defines how and where consumers enjoy on-demand audio. Join us for the full presentation at the WORLDWIDE RADIO SUMMIT 2019, MARCH 27-29 in BURBANK, with the TECHSURVEY 2019 reveal on THURSDAY, MARCH 28 at 11A. Hope to see you there.”

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