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ALL ACCESS is very proud of our RADIO RALLY POINT feature and the great feedback we're getting from you. Curated by DMR/INTERACTIVE Pres. ANDREW CURRAN, this bi-weekly look at what radio can do to make itself stronger is already paying dividends to the industry with solid ideas.
This week, we are getting some great ideas from NAB VP/Advanced Engineering DAVID LAYER, about the deployment of a new Hybrid Radio device -- primarily coming to a car near you!
LAYER explains, "NAB is heavily involved in the development and proliferation of Hybrid Radio on many fronts.
“As music collections have moved from cassettes to CDs to digital methods … and now streaming, radio receivers have indeed followed along."
He believes that the introduction of voice-controlled Hybrid Radios will be a game-changer as it gives access to over-the-air broadcast and Internet streaming all in one device. “We are on the verge of a dramatic increase of Hybrid Radio deployment.”
Get some boots on the ground knowledge! Take five minutes, learn more to grow more, with RADIO RALLY POINT,
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